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When he chanced to meet RCA President Frank Folsom at a dinner party two years ago, Playwright Robert (There Shall Be No Night) Sherwood warned Folsom "not to do what the movies have done. They've never yet developed any good writers. Get people writing original stuff, strictly for TV." Replied Folsom: "What about...

Author: /time Magazine | Title: Radio: Easing In | 1/4/1954 | See Source »

...result was an NBC contract for more than $100,000 under which the network buys the Sherwood name and brain for a period of five years and a total of nine TV plays, although the playwright retains movie and stage rights. This week televiewers got a look at Sherwood's first offering, The Backbone of America, sponsored by Miller High Life Beer. Sherwood had been promised there would be no censorship ("Unless, of course, I loaded the script with four-letter words"). NBC went even further: Sherwood got free run of the set, and the actors (Thomas Mitchell, Wendell...

Author: /time Magazine | Title: Radio: Easing In | 1/4/1954 | See Source »

...containing such familiar Broadway ingredients as the hard-as-nails career girl (actually, she is soft as butter inside), the aspiring author who must write advertising copy instead of novels, and a country bumpkin who proves to have more intelligence and integrity than the city slickers. Along the way. Sherwood pokes some gentle fun at television itself and at the giveaway psychology of U.S. advertising...

Author: /time Magazine | Title: Radio: Easing In | 1/4/1954 | See Source »

...Backbone of America (Tues. 8 p.m., NBC). Written for television by Robert E. Sherwood...

Author: /time Magazine | Title: RADIO: Program Preview, Dec. 28, 1953 | 12/28/1953 | See Source »

...citywide fanfare, dinners and speechmaking, it put out a fat anniversary supplement, The Second American Revolution, with 33 articles on the American scene by everybody from former President Harry Truman, Attorney General Herbert Brownell Jr. and Supreme Court Justice Felix Frankfurter to Poet W. H. Auden, Playwright Robert Sherwood and Cartoonist Al Capp. Included was a message from President Eisenhower, congratulating the P-D for its "most striking . . . resolve 'never to be satisfied with merely printing the news...

Author: /time Magazine | Title: The Press: Crusader at Work | 12/21/1953 | See Source »

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