Word: shigeki
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Dates: during 1960-1969
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...nation that took its silkworms seriously, Japan was shocked when aggressive Shigeki Tashiro, head of Toyo Rayon Co., stepped up synthetic rayon production and started a Japanese "wash-and-wear" boom. Tashiro now believes that rayon is a has-been, is turning Asia's largest producer of synthetics into newer fibers. Toyo, which has already built several plants abroad, last week was surveying the site for a new Malaysian nylon textile plant at Kuala Lumpur. "If you don't always strive toward new goals," Tashiro says at 73, "you lose vitality. That is disastrous...