Word: shill
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Dates: during 1930-1939
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Last week readers of the daily Press and Union of Atlantic City, N. J. perused such advertisements, noted that "the sponsors of this message" included Atlantic City Gas Co.; Freund Brothers, Opticians; Shill Rolling Chair Co.; West Side Lumber Co.; Brooks & Idler, Printers. Atlantic City citizens had seen a succession of such ads, but the author of them remained anonymous. He, the only "Go-To-Church Editor" of a U. S. daily, was Robert Earl Peifer. display advertising manager of the two newspaper...