Word: shock
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Dates: during 2000-2009
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...Italy that girls would look to Caro as someone to emulate. "Looking at my ad, girls with anorexia would say to themselves that they have to stop dieting," he said. "When you do something extreme, there are always people who oppose it. It shouldn't be the photos that shock, but the reality." The fashion industry has grown accustomed to watching its waiflike, barely clad female models slither down the runway. Toscani hopes they never look the same way again...
...suddenly there's a possibility for parents and teachers - for some of the poorest people in America who had been so betrayed by their government - to build the system they've always wanted, to build the housing projects that they've always wanted, and to heal from this shock by being a participant in the reconstruction. Instead of that, the trauma was actively exploited and the fact that people had been spread all over the country and separated from their families and their roots and their communities was taken advantage of, in order to turn New Orleans into this Petri...
Then the other goal is that, the more I learn about shock the more I understand that shock tactics work best when we are starved of information and are taken by surprise. Shock tactics rely on that element of surprise. They're about a gap between an event and the information we have to explain those events. So the sort of deeper reason why I wrote the book is because I believe that when we understand those tactics we become more shock resistant. That the mere act of sort of unpacking and looking at how we regress in moments...
...site manager for Western Cattle in China, has been going head to head with serum companies since he arrived six months ago, hitting the dairies and villages with competitive offers for calves. The rangy 48-year-old, who has a salt-and-pepper moustache and shock of white hair, says he thinks he's offering the farmers a good bargain, but the deals he makes have got to be win-win. "We're here to do a service and to make money," he says. "We're not over here for our health, or I wouldn't be breathing smog...
...Storm Worm is a marvel of social engineering. Its subject line changes constantly. Whoever produced it--and its many later variants--has a lively feel for the seductive come-on and a thorough grounding in human nature. It preys on shock ("Saddam Hussein Alive!") and outrage ("A killer at 11, he's free at 21 and ...") and prurience ("Naked teens attack home director") and romance ("You Asked Me Why"). It mutates at a ferocious rate, constantly changing its size and tactics to evade virus filters, and finds evolving ways to exploit other online media like blogs and bulletin boards. Newer...