Word: shocks
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...They are aiming at the transgressive, something that will shock people down to their boots. But in so doing, they travesty Arbus. Her photographic manner was quite objective. Mostly she just had her subjects stand before her and stare, more or less expressionlessly, into her camera. Her pictures often seemed like snapshots raised to flashpoint and their intention seemed to me to reinsert the freakish back into the quotidian, to make us see the human normality lurking beneath the outer forms nature cruelly imposed upon her subjects. To put it simply, underneath her apparent artlessness there was great artfulness...
...lost in a haze of shock and panic that takes me completely outside of time and space. What have I done? They won’t air the show! Beck will forever speak grimly...
...life-or-death situation in a safe environment, adds Pickel. Often that means they cry, crawl, run, hide, knock people down, and even abandon their companions. "You learn a lot about people by how they scare," says Kansas City's Arnett-Bequeaith. "But usually after the initial shock and screams, laughter follows...
...favorite method of gauging the vitality of India's publishing industry is to weigh it. That's what I did with the October issue of the local edition of Cosmopolitan. At 1,016 pages it landed with a solid thunk on my desk, evoking a mixture of shock and curiosity. Shock that anyone would need a thousand pages-plus of sex advice, fashion and beauty tips; and curiosity as to the secret of Cosmo's success given the struggle so many publishers in America face over declining readership and fickle ad sales. The verdict? October's Cosmo weighed a hefty...
...will take a certain kind of political spot to utilize YouTube's force-multiplying power. Web video is like a pop single: an attention-getting hook is important. Fox's baring his frailty was particularly YouTube-friendly because the medium rewards authentic, vérité captured moments. (It also rewards shock and humor, which could favor outrageous ads.) A universal, direct message is key. (No dead languages, for instance.) Above all, even local admakers should remember that now they have a potential national audience a click away--one that can engage their ads by creating its own spots and ripostes...