Word: shoes
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Dates: during 1990-1999
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...laughs don't always fall on the side of the angels. And speaking of demeaning racial stereotypes, the current issue includes two cartoons dealing with the supposed largeness of African-American penises and a curious TV spoof in which The Nanny's Fran Drescher "paints her butt with shoe polish. Then she sits on her big, black ass and collects [welfare] checks. Hilarity ensues." Well, maybe. But not in The People vs. Larry Flynt, which turns a blind eye to this recurrent aspect of the Flynt oeuvre...
Chronically understaffed and underfunded, the U.S. Centers for Disease Control was the first branch of the medical establishment to take AIDS seriously. Doing basic shoe-leather epidemiology, the CDC staff followed every clue that might lead them to the source of contagion. No one worked harder than Dr. Guinan, an expert on sexually transmitted diseases, who interviewed dozens of men, women, drug addicts and prisoners, asking the most personal questions about their sex lives. Their stories convinced her that the infection was transmitted sexually and intravenously, and she immediately set about trying to sound the alarm...
...dreads sending Congressmen overseas because they can be loose cannons in sensitive negotiations. Even Richardson has been known to commit a diplomatic faux pas. During his Baghdad meeting with Saddam to free Daliberti and Barloon, the Iraqi leader stormed out briefly when Richardson crossed his legs and showed his shoe sole--a sign of disrespect in Arab culture. "We connected because I was honest and tough,'' says Richardson. "I didn't apologize, even when I crossed my legs...
When the Nike Air Jordan--or the Sky Jordan as it was first called--was introduced, it was more identifiable with the Bulls than with Michael himself. The color concept was red and black, like the Bulls' colors and maybe a simple "23" adorned the shoe, I can't recall. Again, the shoes represented the team more than the player. But Michael was a spectacular player on a decidedly unspectacular team. This forced Nike to be more creative in its marketing...
...Jordan developed. Soon there was an artistic rendering of Mike dunking on the sole of the shoe. The colors soon moved from that simple, team-oriented black and red to purple and green to some strange rainbow-flavored peace ensemble. The shoe--and the player--distanced itself from the team, leaving them behind to flounder in the wake of marketing run amok...