Word: shoes
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Dates: during 2000-2009
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...others can't understand why he would retire from the hip-hop fantasy life. The truth is, it's his fantasy to pull off marketing coups. To coincide with his retirement, Jay-Z is taking a commercial victory lap that includes a final record, The Black Album; a Reebok shoe; a concert tour; and an autobiography to be published by MTV Books (which just might help get the video for his single, Change Clothes, a bit more airtime). All the cross-promotion ensures that Jay-Z will depart the field like a conquering hero--or a Happy Meal...
...SHOE FITS...
When times are good, life is good for the shoe salesman. When times are bad, life is good for the shoe repairman. In the network-TV business, times are not so good. Its biggest hits are aging and atrophying, with no breakout smash among the fall's new shows. So the networks have hung on to several high-profile series, each with a potentially fatal flaw, to see if they can buff them up and get a few more seasons' use out of them...
Reclining, shoe-less on a couch following his speech, the man introduced as “tenacious, unquenching, tough” declared that he does believe or rely on issue-based litmus tests. Schumer noted earlier that he has approved 148 of the 159 Bush nominees for the Federal bench...
KILLICK DATTA Footwear Fashionista Having had a foot in Nike and L.A. Gear, Datta, 43, hit the ground running when he opened his own shoe firm in 1996. Global Brand Marketing Inc. (GBMI), where the Indian-born Datta is CEO, last year sold $140 million worth of shoes bearing the Nautica, Diesel and Mecca brands in 130 countries. The company matched those sales again this year--within the first six months. GBMI is reviving the Pony marque and next summer will open four stores to sell its own brand and accompanying accessories, like handbags...