Word: shoes
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...Yaffe--or anyone else--to match Koziara's accomplishments in the Ivies would astound most fans. Koziara won the Ivy Player of the Year award the last two years and should be a shoe-in again this season...
...Stanford, where he later earned a graduate business degree, the running-shoe market continued to intrigue Knight. Would it be possible, he thought, for Japanese-made running shoes to grab a big share of the U.S. market, just as Nikon cameras were beginning to do in the field of photography? Two years after Knight's graduation in 1962, he and Bowerman went into partnership. They put up $500 each for 300 pairs of Tiger running shoes made by Onitsuka of Japan and stored them in Knight's father's basement. At first they sold them only...
Nike Inc. essentially grew from there pushed along mainly by Knight's marketing savvy. Knight and Bowerman came out with a shoe they had designed in time for the 1972 Olympic trials that were held in Eugene, Ore. They got marathoners to wear them and proudly advertised that Nikes were on the feet of "four of the top seven finishers." Nike's ads neglected to mention that runners wearing West Germany's Adidas shoes placed first, second and third...
Knight makes regular journeys to Asia to line up new suppliers. He recently added several factories in China to a list of manufacturers in South Korea, Taiwan, Japan, Malaysia, Thailand and the Philippines. Knight has revived a bit of the American shoe industry by establishing plants in Exeter, N.H., and Saco, Me. He expects that Nike sales will continue moving as fast as the champion runners in his shoes...
...Allen Counter, associate professor of neuroscience at the Medical School, said that during the last six months he has been discussing the mechanics of the Foundation with interested students, but that the new agency is now "operating on a shoe string budget...