Word: shoes
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...some 40 shops across the country that specialize in Earth Shoes, more and more shoppers-including such celebrities as Mark Spitz, James Coburn and Tony Curtis-are competing for limited supplies of clumpy footwear that defies most principles of shoemaking. Instead of sloping downward to the toe the heel of the Earth Shoe is approximately one-half inch lower than the forward part. The rubber sole, in turn, gradually thickens in the direction of the toe elevating the front of the foot and leaving the wearer balancing on his heels. "It's like walking barefoot on a soft, sandy...
Jacobs has no problem boosting his product, despite its price (sandals, shoes and boots sell for between $23.50 and $42.50 per pair); buyers constantly tout the comfort of Earth Shoes. "They are about all we wear," says Malibu Housewife Joan Lloyd. "My corkie platforms are now just taking up room in the closet." Frank Palermo, 27, of Rye, N.Y., notes that his Earth Shoes did what four years at the Air Force Academy in Colorado could not do: teach him to stand up straight. The curious, heels-down construction forces the wearer to lean backward more, and thus to tuck...
Soft Terrain. Earth Shoes owe their appearance in the U.S. to Jacobs' wife Eleanor, who first came across them in a small Copenhagen shop. "I tried them on and immediately my sore back felt better," she says. That discovery led the Jacobses to track down the shoe's designer, Anne KalsØ, a yoga teacher who had for years observed the effects of shoes on posture. On a trip to South America she confirmed a favorite theory: lower heels mean better carriage. The Brazilian Indians, she decided, owed their erect stance to long years of sinking barefoot heels...
...what the public appears to like is the quiet, comfortable, old-shoe personalities-not the abrasive or swinging types...
...customers returning to a North Side Chicago shoe-repair shop for new heels or a shine are confronted by a discreetly blackened window and an avocado green door-firmly latched. The new tenant, Artist Ron Rolfe, is not interested in their patronage. All he wants is the privacy of home in his converted storefront...