Word: shoestringer
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There was not any direct revenue to be gathered. Broadcasters operated on a shoestring--the medium was not expected to pay for itself, but to increase equipment sales. When the AT & T chain tried to institute a time-toll system of broadcasting (more out of laziness than greed), it was...
Selfish and Callous. At a press conference, Giants' President Wellington Mara piously insisted that he was moving to New Jersey only to provide Giant fans with a better place to watch the team play. Clearly, though, a main motive was money. The Mara family has run the Giants on...
He had persisted in his optimism, though it has been severely tried. Just as he was beginning to establish himself in postwar Hollywood as a young director of substantial gifts, he was offered the script of a shrill melodrama entitled I Married a Communist. He refused to film it. Later...
Most young Americans abroad share one obsession: getting by on the least amount of money. Unlike the conspicuously consuming adult U.S. tourists of an earlier day, they spend little for gifts, souvenirs, meals or lodging. The challenge of "living free," seeing Europe on a shoestring and with a sleeping bag...
The new Curtis operation runs on a shoestring, in typical SerVaas fashion. A compact staff of 50, based in Indianapolis, will produce both the Post and Holiday, and reruns or rewrites by retreads will figure prominently in future issues of the Post. But SerVaas seems more interested in profit than...