Word: shoestringer
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Begun on a shoestring in 1954, KQED was at first limited by lack of cash to a 30-minute program three nights a week. General Manager Jim Day, 39, credits the station's subsequent rise to the do-it-yourself teamwork of the original six-man staff. By 1955...
Back in 1951, when Arnaz and his wife started I Love Lucy on a shoestring, they knew so little about the business that they sent their cameraman to Manhattan to pick up pointers from live shows. Today even the janitors on his payroll of 2,500 still call him by...
Perhaps the CRIMSON editor thinks that the writer is inadequately sympathetic with the impoverished undergraduate. Far from it. Having gone through college on a shoestring, I am acutely aware of the problems of the impecunious student; and the last thing I would like to do would be to change the...
Assisting the Lord is a thoroughly professional organization, superbly run on a shoestring by Bondurant and Maintenance Chief Lester Bancroft, 31, a veteran of Continental Airlines. Planes are constantly monitored over war-surplus radio equipment, must report every 15 minutes, are required to stay down after dark. Each man packs...
The trouble is that such expansion costs more than most discounters can afford. Even with more and more self-service, Korvette's overhead has risen from 7% of sales in 1951 to around 14% (v. an average 33% for department stores). Korvette and other big discounters have the cash...