Word: shook
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Dates: during 1960-1969
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...quickly moved up to executive committee chairman and then, in 1965, to chairman and chief executive. He found he was running an overstaffed, 95-year-old company with outlets in 18 Eastern states but with a sleepy attitude and outdated refinery equipment. Anderson shook off the sleep, cut back on staff, ordered a $100 million modernization program. Then, on a fishing trip with Chairman Charles S. Jones of Richfield Oil Corp., he worked out a merger that linked Atlantic with the Los Angeles company. The agreement between the two was a scant five pages long to cover a $1.2 billion...
Heroic Incisions. Take the case of Tommy Gorence, 16, a 6-ft, 195-lb. high school basketball player from Oneonta, N.Y. Last February he was elbowed in the abdomen and doubled up with severe pain, but he shook it off. A second elbowing put Tommy into the University Hospital in Syracuse, where surgeons trying to sew up his lacerated liver discovered that it was cancerous. Since the cancer was found to be incurable, Tommy was referred to Boston's Peter Bent Brigham Hospital for a possible transplant...
...feeling. His machete-sharp enunciation is a major component of his thoroughly masculine power, and he means what he says. The album's selection of songs is felicitous, particularly the bitter My Ancestors, and the wry Hang-Ups (that manages to use nearly every cliche in the contemporary vocabulary: shook-up, with-it, uptight, hung-up and groovin...
Spitballing, or brainstorming, is something like a group-therapy session in which the patient is the product and the doctors are the admen. Recently, TIME Correspondent Edgar Shook sat in on a brainstorming meeting at Chicago's North Advertising Inc. The patient: Flair, a new Paper Mate pen with a nylon tip. Among the doctors: North President Don Nathanson, Creative Director Alice Westbrook, Copy Chief Bob Natkin and Copywriters Steve Lehner and Ken Hutchison. The dialogue, somewhat condensed: Natkin: We have what I think must be the first graffiti advertising campaign, which we've been running in teen...
...heavyweight title against Mexico's Manuel Ramos, 24, at Madison Square Garden. A 4-to-l underdog in the betting, the Mexican shocked everybody-especially Frazier-by unloading a first-round right that buckled Joe's knees and sent him reeling backward into the ropes. Frazier shook his head to clear the cobwebs ("It's the hardest I ever was hit"), then struck back with a vengeance...