Word: shopped
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...friendly feel - Elmo and Grover on the juice boxes, food packaged as "P'Sghettti Loops," toddler toothbrushes and such. Still, the intent of the "R" Market is clear. With nondiscretionary products like toys more vulnerable to consumer-spending swings, Toys "R" Us needs to give parents more reasons to shop at its stores. "Certainly, we believe this is right for the times, or we wouldn't be rolling it out," says Gerald Storch, chairman and CEO of Toys "R" Us, which was taken private, for $6.6 billion, in 2005. "This direction is very consistent with economic trends, very consistent with...
...when grabbing items that they really need. "Is it a good idea? It's the only idea," says Howard Davidowitz, chairman of Davidowitz & Associates, a retail consultancy and investment bank. "Mothers are going to the store with their children, and to the extent you give mothers another reason to shop, you win. I compliment them for reacting. Doing nothing is not an acceptable answer." (See 10 things to buy during the recession...
...other major challenge facing the "R" Market: prices. Like many Toys "R" Us stores, the Phillipsburg outlet is dangerously close to a Wal-Mart - in this case, only a two-minute walk away, in the same shopping plaza. Sure, it's convenient to one-stop shop at Toys "R" Us. But after glancing at the prices - the Stauffer's Whales snacks, juice boxes and bottled water are all cheaper at Wal-Mart - Meade said she'd get that stuff there...
...haven for impulse purchases: "I want to get that Wiggles guitar for my son, but oh yeah, I just remembered we're out of toilet paper and toothpaste too." The "R" Market offers far more toddler food and snack options than typical supermarkets, and the presentation of the Phillipsburg shop, for one, was neat, tight and bright. "I'll definitely use it," says Jennifer Stroka, a veterinary technician and mother of a 4-year-old girl. "It's like one-stop shopping. It looks great, and will make my life easier." If there are enough moms out there thinking like...
...recession deepens, luxury sales are moving into the discount arena, especially online. Since 2007, no fewer than five high-end e-tailers, including gilt groupe and ideeli, have opened shop as members-only discount sites that offer VIP-style sample sales at outlet prices. But the fashion site making the most waves these days is a new online outlet cleverly named theOutnet.com. Opened to the public on April 16, theOutnet - the latest hot spot created by net-a-porter.com founder Natalie Massenet - had 150,000 visitors register prior to the official launch. "With our fashion-forward approach, edited selection and chic format...