Word: shopper
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...also works just as hard making all manner of things better and more usable. His new vacuum cleaner (Singer) is the first which is designed to be hung up flat against a closet wall. Foley Bros, department store, in Houston, was the first department store designed so that a shopper could walk through the store making purchases, and have them all waiting for her when she returned to her car in the store garage. Though Loewy's work does not have the imaginative sweep of Designer Bel Geddes' visions of triple-decked planes, rotary airports and submarinelike ocean...
...Detroit show, successfully avoiding the fake modern Steinberg abhorred, managed to make its biggest point: with a sharp eye and a little persistence the average shopper could find enough handsome, well-designed contemporary furnishings to fill any modern home...
...Association, instead of blaming the retailer who blabbed, last week gave Goodall a tongue-lashing: "A black eye for . . . fair-trade . . . A policy error of the first magnitude . . ." Goodall, said an association spokesman, ought to rebate the profits every retailer lost on the premature sales. Whoever was right, the shopper was getting the benefits; last week in Manhattan Gimbels offered men's tropical rayons...
...present one-hour limit on side streets doesn't give the average shopper enough time to make all his purchases without coming back to renew the meter," Dow explained. A two-hour limit might also attract new customers to Square stores, since it would be possible for them to park their cars a few blocks away and make all their purchases within the meter time-limit, he added...
Quarter Salesman. When he went down to his Detroit haberdashery one day when it was closed, Louis Dean Kilgore had trouble shaking off the window shoppers who wanted to follow him in. Disturbed over the business he was obviously losing in off-hours, "Red" Kilgore last week set up a coin-operated salesman in his front window. By inserting a quarter in it, an off-hour window shopper can verbally order any item on display, have his name, address and phone number recorded on a tape inside. Next morning, store clerks transcribe the tape, recheck with customers by phone...