Word: shoppersã
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...fish shine in rows next to blocks of pink-white flesh, silver heads. A live fish flails on the counter. There are clams in purple shells, small octopi, and other sea creatures already mashed into balls for soup. Lengths of meat dangle in butcher shops, knuckled feet still attached, shoppers??€™ chattering punctuated by cleaver’s thud...
...modern innovation. While the makeshift window displays before the mid-1880s consisted of products casually strewn on top of boxes and crates, the department store windows of the 1920s experimented with novel techniques of color, glass, and light to amplify the allure of a product, ultimately trying to increase shoppers??€™ superfluous desires. Not only was this the first time that passers-by could look into stores without being chased away, but people were encouraged to look and even stare. (This was such a new-fangled notion that some department stores had to hire professional “window...
...show up to lecture on the first day, expecting to be jammed among a throng of shoppers??€”or at least surrounded by a handful of other prospective students. But walking down the eerily empty aisle, you suddenly realize: the other shoppers are mysteriously absent...
...reassuring that companies are responding to shoppers??€™ scruples. Though faddish and flat, lifestyle branding need not be condemned. We can continue to shop for whatever quasi-moral brand reflects our values, without imbuing the experience with undue significance. We wouldn’t want to mistake the checkout line for the road to virtue...
...mostly Christians anyway, and so are unlikely to be offended by a greeting that references their lord and savior? Forget the political correctness that drives conservative chatterboxes like Bill O’Reilly up the wall; the decision here is strictly business. And forget about attracting non-Christian shoppers??€”either they’ll be making their usual purchases regardless of what your sign says, or they’re Jewish and are waiting for the post-Christmas clearance season to begin. That’s when I stock up, at least...