Word: shouting
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Dates: during 2000-2009
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Climbing with Erik isn't that different from climbing with a sighted mountaineer. You wear a bell on your pack, and he follows the sound, scuttling along using his custom-made climbing poles to feel his way along the trail. His climbing partners shout out helpful descriptions: "Death fall 2 ft. to your right!" "Emergency helicopter-evacuation pad to your left!" He is fast, often running up the back of less experienced climbers. His partners all have scars from being jabbed by Erik's climbing poles when they slowed down...
Product placement used to be simpler. Jerry Seinfeld gave shout-outs to Snapple and Junior Mints (gratis) to give his sitcom verisimilitude; The Price Is Right still pitches bedroom sets and floor wax. But after Survivor's success, "product integration" (a step past mere placement) is taking in-show advertising to a new level of sophistication and stealth. Products are becoming part of the show, be it the Taco Bell that's a site of a "murder" investigation on a new reality show or an SUV used in a TV-staged transcontinental race. And producers and advertisers are getting cozier...
...Climbing with Erik isn't that different from climbing with a sighted mountaineer. You wear a bell on your pack, and he follows the sound, scuttling along using his custom-made climbing poles to feel his way along the trail. His climbing partners shout out helpful descriptions: "Death fall 2 ft. to your right!" "Emergency helicopter-evacuation pad to your left!" He is fast, often running up the back of less experienced climbers. His partners all have scars from being jabbed by Erik's climbing poles when they slowed down...
...final corner a little ways ahead, and run even faster. And then, when I make my move onto the final homestretch and see thousands of people lined up on either side of me and a beautiful blue “Finish” sign off in the distance, I shout with joy and start sprinting...
...dramatic gestures, unless someone is smoking (and in Chinese films, everybody smokes, all the time). All these movies drop one big hint: in a totalitarian society, where anyone may be a government snitch, it's best to keep one's feelings and agenda hidden. To speak up, to shout or plead, is to be noticed; to be noticed is to risk being denounced. Best to blend into the scenery, to seem a gray person in a gray nation. Or to be a twisted bureaucrat (in He Jianjun's Postman or Ning Ying's On the Beat, both 1995). Only then...