Word: showing
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Dates: during 1960-1969
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...bought the franchise for the floundering Boston Redskins, soon moved the team to Washington, where he gave the fans Slingin' Sammy Baugh at quarterback and dazzling marching bands at halftime. The football was sometimes very good (divisional titles in 1940, '42, '43, '45)-and the show always was-to the extent that Marshall boasted he never had a losing season at the gate...
...mostly, the '69-'70 season will be the full-blown season of the special -the one-shot show featuring a single entertainer or theme. TV's first spectacular, a 90-minute Betty Hutton songfest on NBC in 1954, was actually out of the ordinary. Nowadays, specials are so predictably unspecial that NBC alone has announced more than 100 for next season. Among the most ambitious is a production of David Copperfield starring Laurence Olivier, Michael Redgrave, Emlyn Williams and Dame Edith Evans. The most regal spectacular from CBS will be Royal Family, a peek at Queen Elizabeth...
This year will see a revival of an old programming concept. It is the anthology, a collection of unrelated programs grouped together under an overall name (remember Playhouse 901). Once, anthologies ruled the air, but over the years the series took over the schedule, leaving only an occasional anthology show...
...When it comes to programming, ABC traditionally has been the most innovative. The network was largely responsible for the flowering of mass-cast detective stories, freaky comedy characters, and programs tailored to appeal primarily to the under-30 set. This fall, ABC is introducing the idea of 45-minute shows aimed at the young. Based on Billboard magazine's hot-record charts, radio's Hit Parade will be turned into a new pop-music show, The Music Scene. Then, before viewers switch their dials, The New People will strand a planeload of youngsters on an abandoned Pacific island...
Aside from such timing gimmickry, the most promising innovation this season will come from NBC: My World and Welcome to It, a sitchcom about a cartoonist (William Windom) who daydreams. NBC promises that the show will include animated cartoons in James Thurber style...