Word: showroom
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...early January, in time for the much watched National Football League playoffs. The offer instantly grabbed headlines across the country. "Give them credit, they made some noise," says Gary Dilts, a senior vice president at auto-research firm J.D. Power in Troy, Mich. Hyundai "got people into the showroom...
...penny a mile, he says, compared with 10 cents a mile for a gas-powered vehicle. "Think of a battery as part of the fuel of the car," says Richter. "When you buy a new car you don't buy 10,000 gallons of gasoline out of the dealer showroom. As purchasing terms are structured in a way that is acceptable for consumers, people start to notice the convenience...
...choose any woman in the world to wear Macy's dresses for a week, would it be the First Lady? "Without a question," Fischelis responds. Bloomingdale's is highlighting sleeveless sheath dresses in its catalog and stores. "She influences the decisions of every single buyer that goes into a showroom," says Stephanie Solomon, fashion director at Bloomingdale...
...true that we've been putting off buying cars for nearly two years as unemployment has climbed and credit has been choked off. (Showroom traffic is increasing, notes Summit Auto's Buscher; it's financing that continues to lag.) But that also means that we'll be readier to buy when credit starts to loosen. Even if this recession lingers longer than expected, results will pick up substantially in 2011. Analyst Luedeman predicts that sales in North America will bottom out at 8.4 million units this year (others say slightly higher), then jump to 10.2 million...
...path that Tata Motors has followed to bring the Nano from sketchpad to showroom may prove to be much more important than its price tag. The company's engineers and parts suppliers started from scratch, rethinking every component to minimize cost and weight without sacrificing basic performance, comfort and style. As battered carmakers search for new business models to adapt to shifting, shrinking consumer demand, the Nano may point the way to the future - one that will likely revolve around smaller, more fuel-efficient and more cheaply produced vehicles. (See pictures of the Nano...