Word: showroom
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...foregone conclusion. But the performance of ex-Road Racing Champion Roger Penske's Chevrolet Camaros, which placed third and fourth, was a startling surprise. The Camaro, after all, is a standard road car, not a finely tuned racer. Penske's entries were no run-of-the-showroom models, to be sure; at a cost approaching $25,000 apiece, each machine had been modified for racing with the addition of everything from a souped-up 440-h.p. engine to disk brakes on all four wheels. Yet the cars merely mirrored, albeit on a grand scale, a burgeoning off-track...
...Showroom. In the early days, stock-car racing was pretty much catch as catch can: tracks were haphazardly laid out; there were no safety standards for the cars. The need for regulation was recognized by France, whose early operations were so successful that he was soon branching out, staging races in Georgia and the Carolinas. In 1947, he and some friends formed the National Association for Stock Car Auto Racing; France was elected president, and there he has remained. The first thing NASCAR did was decree that tracks were to have well-maintained roadways and fire-fighting equipment always...
...story about Senator Mike Mansfield urging the U.S. to confess that the Pueblo was in North Korean waters if the admission would bring about the release of the crew. Not long ago, the Union Leader happily featured a Manchester gravestone dealer who had placed a sign in his showroom window: "Save every bomb for Russia." No use wasting good bombs on North Viet Nam, this man-in-the-street told a reporter. "We must deal directly with our enemy...
...door model, which will weigh in at $8,000. The pitch is clearly for buyers who until now have fallen for luxury hot-rods like Cadillac's front-wheel-drive Eldorado. To win them to Continental-or at least lure them into a Lincoln-Mercury showroom-Ford's engineers and stylists have aimed at "elegant perfection." Says Marketing and Product Planning Manager Ralph L. Peters: "We're going all the way with this...
Chrysler is the industry's happiest exception. Chrysler sales are up 6% to 444,700 cars thus far in 1968. And since the Ford strike sent many a prospective customer to a Chrysler showroom, Chrysler last week reported fourth-quarter 1967 sales of $2 billion and earnings of $107 million. That one impressive quarter overcame sluggish earlier business-and sent sales for the year to $6.2 billion. Chrysler's twelvemonth earnings of $200.4 million are 6% better than last year...