Word: shrewd
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...that's Phil Hartman) puts on his familiar bumbling act in public, then turns into a whipcracking boss in private, directing every detail of the covert operation, down to computing interest on the money stored in Swiss bank accounts. The show's movie parodies have also had some shrewd twists: Carvey, for example, playing Dustin Hoffman's autistic savant in Rain Man -- who turns out to be giving gambling tips to Pete Rose...
...Western Europe's plane ride toward market unity in 1992 has finally reached cruising speed, that is due in large measure to the skillful maneuvering performed by the craft's chief pilot, Jacques Delors. It was the shrewd but sometimes prickly Frenchman, shortly after he became the European Commission's President in 1985, who selected 1992 as the target date for eliminating trade barriers among the Community's twelve members. And it was Delors, 64, who conducted a nonstop p.r. campaign on behalf of the plan. His efforts have earned him the nickname "Mr. Europe" and comparisons to the late...
...zoos fight back, they are pulling along the public with some shrewd tactics. Conservationists often select an irresistible, oversize crowd pleaser -- pandas are perfect, but snow leopards and black rhinos work fine -- and lead a campaign to preserve the creature's habitat. "There is a utility in the concern for the giant panda," says the National Zoo's director Michael Robinson. "Pandas are relatively stupid and uninteresting animals. But they happen to be photogenic and appealing, and they help focus people's attention." Big animals need big swatches of habitat, and so in the process a lot of less sexy...
...competitor sporting the worst attire. Its eponym still buys bargain threads at a factory outlet. Despite his recent affluence, he continues to describe himself as "all name and no money." Thrift is a virtue for someone trying to build his own business without capital. Bush became known as a shrewd dealmaker who could attract investors without incurring debt. As the energy business flourished in the late '70s, he built a small, solvent outfit of his own. He also married Laura Welch, a librarian, just three months after they met. She explains the courtship's brevity by saying, "We were both...
...cool strategic thinker, a shrewd businessman and cunning marketer. He plans each detail of his productions down to the last frame, in part, says Ross, to counter the racial stereotype that blacks are slipshod businessmen. His marketing sense extends beyond his proven ability to reach an audience; he has cultivated a brand awareness of himself. Making a movie isn't enough, he says. "We're up against the giants trying to hold our own." Stacks of Do the Right Thing T shirts were poised ready for distribution before the film opened. A journal chronicling the making of the film, which...