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...story being repeated throughout the solar world, from the Southwest to Silicon Valley to Germany. Everywhere you look, thin-film solar companies are opening new, more efficient factories. The thin in thin film refers to the skinny layers of photoactive chemicals needed for the technology, as compared with the thicker films used in crystalline-silicon solar modules. Though thin-film photovoltaics are cheaper than the crystalline ones on most rooftop solar panels, the technology has proved maddeningly difficult to mass-produce, which had kept it from going mainstream. But today thin film is the hottest part of the fastest-growing...

Author: /time Magazine | Title: Solar Power's New Style | 6/12/2008 | See Source »

Nanosolar ceo Martin Roscheisen, who, like many new solar kings, has roots in Silicon Valley, says he can achieve radical cost savings by directly applying photoactive chemicals with an ink composed of nanoparticles. Nanosolar's PowerSheet cells roll off the machines like pages of newspaper in a printing press, at the rate of several hundred feet a minute. Roscheisen, an intense Austrian, says Nanosolar's first 18 months of production have already been purchased. "We're looking for a 35% market share in the next couple of years," he says. "The simple truth is, we can scale a lot more...

Author: /time Magazine | Title: Solar Power's New Style | 6/12/2008 | See Source »

...First Solar should be producing 1 gigawatt of solar power yearly by the end of 2009. "They've fully overcome the technological barrier with large production and low defects," says Rhone Resch, president of the Solar Energy Industries Association. "Their plants are fully automated--it looks just like a silicon-chip factory...

Author: /time Magazine | Title: Solar Power's New Style | 6/12/2008 | See Source »

...First Solar scaled production up, it was able to bring its costs down. Solar producers measure their costs in terms of dollars per watt of energy produced, a formula that's a combination of the cost of producing a module and its power efficiency. Right now the best crystalline-silicon makers can sell modules at $3 to $4 a watt; First Solar can sell at around $2.40 a watt, a price the company expects to reduce steadily. "They've really pushed this industry over the threshold," says Travis Bradford, author of The Solar Revolution. "They possess great technology...

Author: /time Magazine | Title: Solar Power's New Style | 6/12/2008 | See Source »

...archetypical gears, grime, and grease often associated with it. Thanks to innovators like Beranek, a pioneer of modern acoustics who played a key role in the development of the Internet, the modern digital age changed our very notion of what technology could be: invisible, pervasive, and as clean as silicon...

Author: By Venkatesh "VENKY" Narayanamurti | Title: Coming Up With Diamonds | 6/5/2008 | See Source »

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