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...primarily intended to pay their way; their earnings are measured in the pleasure and recreation they give their visitors. But one California park now comes close to accomplishing the unusual feat of turning a profit: the Medicean headquarters that Press Grandee William Randolph Hearst began erecting at San Simeon in 1922, and which had grown to over 100 rooms when he left it at the outbreak of World War II. To create his dream castle, Hearst spent more than $30 million just in furnishing "La Cuesta Encantada" (the Enchanted Hill), equipped it with a private stable and zoo, a garage...

Author: /time Magazine | Title: Parks: San Simeon Revisited | 11/18/1966 | See Source »

...conglomerate splendors, San Simeon was considered a white elephant after Hearst died. The University of California politely refused it as a gift, and only reluctantly in 1957 did the state take it over as a park. Today, California's Department of Parks is bursting with pride. In less than a decade, the Enchanted Hill has brought in $6,163,182 from tourists eager to pay $2 each for the privilege of being ushered through its vaulted halls, past Roman baths, and into a billiard room hung with a Gobelin tapestry...

Author: /time Magazine | Title: Parks: San Simeon Revisited | 11/18/1966 | See Source »

...Francisco, Seattle, San Simeon, Yosemite and Los Angeles are some of the stops on this tour guided by the likes of William Saroyan, Willie Mays, Pierre Salinger, Francis X. Bushman and Lee Remick...

Author: /time Magazine | Title: Television: Feb. 18, 1966 | 2/18/1966 | See Source »

Born. To King Simeon II, 28, deposed ruler of Bulgaria; and Margarita Gomez-Acebo y Cejuela, 29, Madrid socialite; their third child, third son; in Madrid. Title: Prince Kubrat of Panagyurishte...

Author: /time Magazine | Title: Milestones: Nov. 12, 1965 | 11/12/1965 | See Source »

...will become a satellite city of 90,000 people by 1985. Great Lakes Carbon Corp. is busy with six projects, ranging from a Houston industrial park to a resort and retirement center in Portugal. Hearst Corp. plans to turn part of the late William Randolph Hearst's San Simeon ranch into a residential complex. Castle & Cooke, the Hawaiian food combine, is finishing off a 15-story medical building in Los Angeles, has major investments in California residential projects, and is planning a "Rockefeller Center of the Pacific" for downtown Honolulu...

Author: /time Magazine | Title: Investment: Lure of the Land | 2/5/1965 | See Source »

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