Word: sinton
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...What is the coolest thing you learned from being an actor? -Jessie Moon, Sinton, TexasYou learn humility, like when you go to an acting coach who makes you pay for 10 lessons in advance and makes you sit out on the stoop until it's your hour. That's all fine, but when you are not the writer, the director, the producer or the star, you also learn humility. I brought that back to the band, and I think it truly is the key to our success from the '90s on. It helped us not rest on our laurels...
...from 1980 to 2001, even faster than China's, but nearly half the population still lacks regular access to electricity--a fact the government is working to change. "They'll do what they can, but overall emissions are likely to rise much higher than they are now," says Jonathan Sinton, China analyst...
...Carolina Miranda reported for an item I wrote in the Apr. 4 issue of TIME, AAR is enjoying monthly double-digit ballooning in ad sales revenue - a rate that Jon Sinton, AAR's president, expects to continue for the next two years. Commercials for national brands like Geico and Volkswagen can now be heard along with spots for Verbal Advantage vocabulary builders (one of Limbaugh's early sponsors), sexual potency pills and "clinical hypnotherapist" Wendi Friesen's promises of happiness, weight loss and freedom from nicotine addiction if you'll just let her talk in your sleep...
...Other stats are encouraging and amusing. Ratings show a younger, more diverse audience. "The average talk-radio listener is 60 years old, but the average Air America listener is 48," Sinton told Carolina, adding that during nighttime programming, "in a format that is generally two-thirds male and one third female, Air America is 52/48. We are almost precisely evenly balanced between men and women." The network is also doing well in terms of brand recognition. A study issued last month by the consulting firm Paragon Media Strategies indicates that Limbaugh's is the name most familiar to talk radio...
...industry at large said, 'Liberals aren't funny. They aren't engaging. They're too nuanced. A concept of a liberal network is stupid,'" Sinton told Carolina. "I guess we were just stupid enough to press on." Sinton - one of the few executives who has remained at AAR since its conception two years ago - acknowledged that even he at times doubted if the network would ever get off the ground. "I never thought we'd get on the air to start with," he said. "Around my house, this was always a day-to-day project...