Word: sips
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...trend is a sobering reversal of America's long-standing love affair with a social sip or two. By 1830, when citizens were feeling their oats on the frontier, absolute alcohol consumption was 7 gal. per capita, nearly three times the present level. After the 14-year hiccup of Prohibition ended in 1933, Americans began to drink less in bars, more often in their living rooms. Cocktails became synonymous with socializing. In fact, sharing a convivial cup to promote friendship and hospitality is a tradition older than the republic. Potent stout and rum flowed at the first Thanksgiving because...
...even in baseball fans will be upset that the actions of a few will have taken away their ability to sip a couple of beers at the park while still remaining sober...
...Pause, withering stare) "You saw it?' (disinterested gaze, combined with sip from sherry glass and lengthy stare at shoelaces) "Yes." (raised eyebrows, implication of deep passions long ago; brutal, passionate love, spurned by a lover ago; brutal, passionate love, spurned by a lover who came out of the closet on a Venetian gondola and shtupped his wife in their bridal suite...
Many failed efforts are simply misunderstood by consumers. When Heublein put its Wine and Dine dinners on sale in the mid-1970s (price: $1.35), buyers thought they were getting a macaroni dinner along with some wine to sip. The wine was actually a salty liquid intended for use in cooking the noodles. Trading on its success with infants, Gerber tried to market such grownup fare as beef burgundy and Mediterranean vegetables. The company's mistake was to put the food in containers that looked like baby-food jars. Gerber compounded its problem by labeling the product SINGLES. Later research...
...story is not about the middle-class "peacekeepers" who forget Nancy Riggins when they "Rally for Peace and Freedom" and forget "Jobs". The story is not about the press who sip their Coors, stuff their face with shrimp, and pronounce the death of protest movements in our time. The story is not about Republicans who blow into town, spend money, drink, vote on the party platform without bothering to read it over first, and take "Fritz and Tits" buttons home as souvenirs. Nor is the story about young middle-class students like myself, who are able to take...