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...Because having a hired driver is also common practice among India's socioeconomic élite, BMW also had to change its sales pitch to suit a buyer who might never even sit in the driver's seat. "When we get in contact with a customer, we show the backseat as well," says Kronschnabl. "We don't only focus on the driving experience because the [hired] driver experiences the driving; the owner experiences the backseat." Because the backseat rather than the driver's seat is a big selling point, unlike in most markets, bigger and more expensive BMW 5 Series sedans...
Although it is not known which components of the sites are most important in helping reduce drinking, getting people to just sit down and actually count their drinks per week is a big first step. But the program goes further than that. For example, Check Your Drinking provides information about what people of the same age and gender typically drink. "I'm not sure if the same parts are helpful to different people," says Cunningham. "For some, it's population norms: 'Wow, I drink more than 95% [of people] my age or sex.' The amount of money they are spending...
...sit at home, pajama-clad and well-rested for what feels like the first time in ten years, you may realize how quiet life is without Dins or Kroks serenading you at preposterously-named jams every weekend. But never fear! Some of Harvard’s a capella groups will be touring major cities in and out of the U.S. to fill your ears with music, your hearts with joy, and maybe their pockets with proceeds from selling CDs along...
Shopkeepers are whispering in the medieval, walled Old City in Sana'a, the capital of Yemen, about a war they cannot yet imagine. Workers, students and the old men who sit outside the ancient mosques are wondering what fighting between al-Qaeda and the government would look like. Would it be like the conflict in the north, where extremist insurgents occupy villages with gunfire and government bombs rain down from the sky? Is al-Qaeda an army or just a bunch of ill-equipped gangs? "All citizens are scared," says Jamal al-Najjar, an English-language translator, while waiting...
...beginning of the 1990s, simply getting the two parties that had spent years trying to kill each another to sit down and talk was a breakthrough. But after two decades of conversation, talking is no longer an indicator of progress toward ending the conflict. As Gheit's comment implies, sitting Netanyahu down with Abbas for "final status" talks risks simply confirming the belief widely held among Abbas aides that no deal is possible with the current Israeli government. (See the top 10 news stories...