Word: ski
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...monster movie. What is that swamp thing? It's a mishmash of big-box structures covered in aqua, blue and white tiles, with a little mustard yellow and brown thrown in to finish off the 1970s-nightmare look. Part of the complex, still under construction, is shaped like a ski jump, because what says industrial metropolitan America quite like a Nordic sport...
...What's worse, according to Xanadu's detractors, is that the mall will offer discretionary amenities at a time when consumers are in survival mode. For example, that ski jump structure will actually house a 165,000 sq. ft. indoor skiing and snowboarding facility. The mall will also include restaurants like the Cheesecake Factory, whose 2008 profits dropped nearly 30% amid the casual-dining meltdown; an 18-screen movie theater; fashion retailers such as H&M, Guess and Zara; and Cabela's, an upmarket fishing, hunting, outdoor apparel and equipment outlet. Adrenalia, an extreme-sports store, is slated to have...
...huge metropolitan areas such as New York City and Boston. Mount Snow in Vermont, for example, is a four-hour trip from New York City and a two-hour trek from Boston. Its "skier days" (number of people visiting the resort, multiplied by the number of days they ski) are up 3% this season. (See which businesses are doing well despite the recession...
...Wachusett Mountain Ski Area in Princeton, Mass., has access to some 7 million people who live about an hour away in the Boston; Hartford, Conn.; and Providence, R.I., regions. And skiers are staying local: skier days at Wachusett have risen 4%. "We are drawing the people that make a spontaneous decision to go skiing," says Tom Meyers, the marketing chief at Wachusett...
...East's gain is the West's loss. According to the Mountain Travel Research Program, through Jan. 31, occupancy was down 18% at the Western ski areas, while lodging rates dropped 8%. Vail Resorts, a public company that runs four ski areas in Colorado and one in California, reported a 5.8% drop in skier visits through early January and a 7.5% decline in lift-ticket revenue. The Aspen Skiing Company, which operates the Ajax Mountain, Highlands, Buttermilk and Snowmass ski areas, predicts skier visits will drop between 5% and 15% this year. (See the top 10 sports moments...