Word: skied
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...rushing a partner up the street to Macy's third floor. The big companies are forcing the whole industry in their direction. They have already moved into double-knit garments and to new laminated materials; the latest shift is to the new stretch fabrics that started with ski pants, expanded into brassières and girdles, and will eventually pop up in almost everything women wear. "It used to be," says Russ Togs President Eli Rousso, "that a salesman's personality was what counted most in selling. But no more. Nowadays, this is an industry of facts...
...busy transforming a 1,000-acre site into the greatest fun-farm since Disneyland. When it is completed in 1964 at a cost of $20 million, it will feature two 18-hole golf courses, a chain of fish-stocked ponds, an artificial 50-ft. waterfall, a 725-ft. ski run sprinkled with synthetic "ever-snow," a marine theater for bubbly underwater revues, an open-air music bowl seating 5000, a 120-ft. parachute jump, even an orchard where customers will be able to pluck fresh fruit right off the trees. It is an almost absurdly grandiose undertaking, but egg-bald...
...Badriya was the first Kuwait woman to appear unveiled in public; following her example, most girls in Kuwait now go unveiled. In a land without bars, nightclubs or public dancing, Bader and Badriya still manage to have fun. Bader likes to twist all night at private parties, then water-ski or ride full-blooded Arab stallions seven miles before breakfast. He owns a whole fleet of sports cars, a 75-ft. yacht, and homes in London and Beirut. In Kuwait, such conspicuous wealth is no longer unusual. One sheik bought 63 new American cars at a whack, and another recently...
...considerable expense. But spring geländesprungers tend to take it easy, swinging onto the tows as the sun crosses the yardarm, basking in the long sun after lunch. Their siestas are prolonged because the midday snow is apt to be mushy, because spring snow is harder to ski, and because fewer skiers and longer hours mean more skiing and more fatigue. At Mammoth Mountain, this may lead to an added pleasure. Skiers tuck wine bottles under their arms, trek ten miles down the valley to Hot Creek, where 100° water from underground springs pours into a wide gulch...
...used to be sold in the open, now come wrapped by the manufacturer. Such unlikely products as peanut butter, meat tenderizer, cocktail mixes and blue cheese spread are now dispensed from aerosol cans, and the industry is working on squeeze tubes that will give forth coffee, fish bait and ski wax. "Shrink films" of plastic that mold themselves to a product's shape now protect everything from layettes to turkeys, and other films are being developed that can wrap around liquids and eliminate the need for bottles...