Word: skier
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...Lawrence, who died on March 31 at age 76, always strove to be exceptional throughout her life. And she was. At 15, Andrea made the U.S. ski team that competed at the 1948 St. Moritz Olympics, where she finished eighth in the slalom event. She was the youngest U.S. skier ever to compete at the Olympics...
...particularly at retail shops and restaurants - fewer people are fleeing skiing than you'd think. Michael Berry, president of the National Ski Areas Association, an industry trade group, projects that total lift-ticket purchases will decline 5% to 6% this season. (See pictures of Bode Miller, the renegade Alpine skier...
...higher-end destinations like Aspen and Vail in Colorado. Second, they're within driving distance of huge metropolitan areas such as New York City and Boston. Mount Snow in Vermont, for example, is a four-hour trip from New York City and a two-hour trek from Boston. Its "skier days" (number of people visiting the resort, multiplied by the number of days they ski) are up 3% this season. (See which businesses are doing well despite the recession...
...Wachusett Mountain Ski Area in Princeton, Mass., has access to some 7 million people who live about an hour away in the Boston; Hartford, Conn.; and Providence, R.I., regions. And skiers are staying local: skier days at Wachusett have risen 4%. "We are drawing the people that make a spontaneous decision to go skiing," says Tom Meyers, the marketing chief at Wachusett...
...West's loss. According to the Mountain Travel Research Program, through Jan. 31, occupancy was down 18% at the Western ski areas, while lodging rates dropped 8%. Vail Resorts, a public company that runs four ski areas in Colorado and one in California, reported a 5.8% drop in skier visits through early January and a 7.5% decline in lift-ticket revenue. The Aspen Skiing Company, which operates the Ajax Mountain, Highlands, Buttermilk and Snowmass ski areas, predicts skier visits will drop between 5% and 15% this year. (See the top 10 sports moments...