Word: slanted
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Dates: during 1930-1939
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...tricks which the elements had necessitated keeping tied up to that point. He faked a kick, drew the whole Eli line in, and then shot a diagonal pass to Green, who was finally pulled down on the 40. A play later and "Flash" Macdonald was off on a tackle slant. Picking up speed despite the field, he went deep into enemy territory and was finally forced out on the ten-yard line...
...Lehar could still give him a lesson in Schmalzmusik. But a song is words and music, and nobody ever fused words and music more effectively than Rodgers & Hart. When Rodgers' melodic line expresses gaiety, sadness, humor, Hart's lyrical line invariably complements and fulfills it. The lyrical slant may not be as sophisticated or clever as Cole Porter's. The melody may resort to chromatic tricks that such a perfect craftsman as Vincent Youmans would reject as unsound. But a Rodgers & Hart song usually has the power of a single musical expression, which not even such...
...cutting, now sells ScotTissue at 10? a roll compared to 45? during the War. Secondly, Scott's advertising has been persistent and effective, if somewhat outspoken. In 1932 this advertising reached a pinnacle, which Scott officials recall with obvious pain, in the "acid campaign," whose headlines took the slant of "I'VE GOT TO HAVE *** A MINOR OPERATION!'' Current campaigns still stress "harsh tissue dangers" but somewhat less crassly. A sample comic-strip ad today shows little Jeanie prattling, "It scratches awful, mummy...
...modern Monte Cristo" is an unusual tale. Most extraordinary thing about it is its echoes of Christina Stead's month-and-a-half-old House of All Nations (TIME, June 13). Both novels run to about the same length, both have the same satirical, tight-nerved, epigrammatic slant on their backgrounds of international high finance, war and revolution. The World Is Mine, with a more extravagant range, livelier plot, less diffuseness, is better than Author Stead's brilliant book...
...period when stock flotation had never been so difficult, produced two reactions. Financial World dubbed Philip Morris "a coming blue chip." Cynical tobacco stock specialists, however, were still unconvinced. Noting that more than two-thirds of Philip Morris sales are urban, they wondered whether, with its sophisticated slant, it would ever have truly national appeal. And they shook gloomy heads over the action of New York City (where Philip Morris sells one-fifth of its smokes) in imposing a 1? a package cigaret tax two months ago. Other cigaret companies could pass this on to the consumer. Philip Morris...