Word: slanted
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Dates: during 1930-1939
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...week. As chairman of trustees of Atlantic City's Olivet Presbyterian Church, it occurred to Adman Peifer last year that such advertising is dull indeed. He asked local clergymen to try their hands at ad-writing, soon, concluded that "their stuff just didn't have the right slant. They couldn't write a good ad." Last January Adman Peifer, 51 and hardworking, began writing institutional ads for the churches of Atlantic City, turning out swift-moving, unpretentious copy about people who play hooky from church, who set their children a bad example, who mistakenly consider churchgoing...
...from fishermen but from bathers who found oil scum all over their beaches. They raised such a hullabaloo that a law was passed forbidding all tideland drilling. Then in 1933 oil engineers devised a new method of drilling called "whip-stocking," which enabled oil companies to drill on a slant, tap oil pools as much as 1,000 ft. away...
...Woman Wise" gives a new slant on the newspaper business. A sports editor (Michael Whalen) grafts a percentage from fight promoters on the threat that he will give them no publicity in his paper. Despite this highly improbable theme, things move along rapidly and in a highly entertaining fashion...
...recent weeks Leon Trotsky has begun taking Walter Duranty repeatedly to task as a "dilettante journalist with a more or less Left slant." Last week Trotskyists pointed to a New York Times cable on new U. S. Ambassador Joseph E. Davies in which Mr. Duranty wrote: "Unlike most diplomats here, Mr. Davies is profoundly interested in industrial development as a result of his own work before and during the World War. To Soviet officials, whose middle name nowadays is Industrialization, this proves as attractive as it is unexpected, and they have asked him to obtain from Washington his "own reports...
...similar suit was dismissed in Pennsylvania with the ruling: "Invasions of the air space are trespass only when they interfere with proper enjoyment of reasonable use of the surface." Last week another court decision on a similar plea added no conclusion to the situation but gave it a fresh slant...