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...just about everything. "When industries are competing at equal price and functionality, design is the only differential that matters," says Dziersk, echoing the credo first spouted in the '30s by Raymond Loewy, father of industrial design. Loewy was the man who gave America the Lucky Strike pack and the sleek Greyhound bus, and when he added a flourish to the Coldspot refrigerator, to make it look just a little more streamlined than its 1934 competitors, Sears' sales skyrocketed...

Author: /time Magazine | Title: The Redesigning Of America | 3/20/2000 | See Source »

Whether served as raw sushi, grilled steak or in thin smoked slices, most of the salmon you eat these days is not the sleek sport fish that has been a favorite of anglers since Izaak Walton but rather a chunky, sluggish creature raised in captivity. Indeed, salmon caught in the wild accounts for less than half of all salmon sold...

Author: /time Magazine | Title: Make Way for Frankenfish! | 3/6/2000 | See Source »

...dial on its Morph pen ($50), and the device changes from its initial cylindrical shape into a flexible triangular prism, giving you a better grip and providing soft, flat surfaces for your thumb, index and middle fingers. The rubbery material has a pleasant, almost sensual feel, and the sleek design--available in eight colors, including copper, gold and green--makes a style statement...

Author: /time Magazine | Title: In Brief: Mar. 6, 2000 | 3/6/2000 | See Source »

...only have to prove they are one-sixteenth Pequot to be admitted to the tribe. Not that they don't try to make the reservation "authentic." Festooned with American Indian cultural paraphernalia--the casino's version of frequent flyer miles is referred to as "wampum"--there is even a sleek new museum of Pequot history and culture in one corner of the reservation. The tribe's spiffy new high speed ferry is painted an earthy mauve tone and named after Sassacus, the sachem who lead the tribe against the English during the disastrou...

Author: By Alan E. Wirzbicki, | Title: Fifteen Minutes: Welcome to the Woods: A Primer | 3/2/2000 | See Source »

...measure of Chatwin's flamboyance that, scarcely 11 years after his death, he has already inspired two indelible biographies. Susannah Clapp's With Chatwin, of two years ago, was as sleek and elliptical and unorthodox as its subject, and gave us the man as he looked from across an editor's desk. Shakespeare, a stylish novelist with a gift for exotic locales (in the Acknowledgments he cites sources in 22 countries, from Benin to Nepal), provides every other face. The figure who emerges was a deeply solitary soul, hiding behind his exaggerated performances but genuinely driven by a vision...

Author: /time Magazine | Title: Books: Prodigal Nomad | 2/21/2000 | See Source »

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