Word: sleeker
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Second place goes to the MDT Advisers pen, which proves that even with the most phallic-shaped objects, size doesn’t matter. The all-silver pen with black writing is even sleeker than the UBS pen. However, the pen receives only runner-up status because it’s too simplistic. There’s no color, there’s no life. A pen has to be like a model and change its look with its function: “You’re cheetah! You’re a lamb! You’re an iguana...
...opportunity and pounced on it as Roddick would a short second serve. Quickly Siegel redefined the product to appeal to a younger crowd. With teenage girls in mind, he and creative director Christophe Lemaire introduced the Lacoste stretch piqué polo, a Lycra-cotton shirt with a sexier, sleeker fit, in 25 vibrant shades. It's Lacoste's best-selling item for women; polos account for 30% of sales in both the men's and women's lines. "The piqué tight polos were the natural look to be paired with low-rise jeans," says Siegel. "They just took...
Christopher Reeve is flaunting a sleeker look thanks to Isaacson. The actor had pumped iron to beef up for his role as Superman, but a new movie role he wanted to play required a leaner line. Last June, Isaacson trekked to Williamstown, Mass., where Reeve was playing in summer stock, to set up a rigorous six-day-a-week trimming program. It began before breakfast with ten to 15 miles of bicycling, went on to lunchtime weight-lifting, some racquetball, running or tennis and finally, a half-mile swim before most of the evening performances. Reports the proud teacher...
...result? A modest little pedestal just over 1 ft. high and 3 in. wide, with a gently convex front and slightly in-curving sides. It's sleeker and slimmer than the old Xbox. (One of the reasons the first one tanked in Japan is that Japanese consumers, having smaller apartments, are very space conscious.) It's also a little feminine--there's a hint of an hourglass figure. There are very few cables because the controllers are wireless. It has chrome accents, but it's mostly a creamy, calming off-white that the color geniuses call chill...
...cooling towers, which look like nuclear power plants, spoil the view for kilometers around, and the energy production leaves a sulfuric smell in the air. Still, it is safe compared to nuclear power, hardly pollutes the air, and doesn't consume fossil fuel. A new generation of plants with sleeker design, and chemists' efforts to reduce the odor problem, may help. For Enel, which is among the world leaders in renewable energy, sights are now set beneath the surface for steam generation in such far-flung locations as Bolivia, Tibet, the Philippines and Hawaii. There are few good sites...