Word: sleekness
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Borte shoots much of the film’s action in reflections—in mirrors, the sleek surfaces of the Jones home, and, during the climactic sequence, in a swimming pool. This technique effectively communicates the characters’ absorption in their own images, and how they define themselves through their purchases. It also accuses the viewer of engaging in the same kind of tireless self-promotion. Not only does our consumerism make us fall prey to advertisements, but our fixation with self-image puts us in danger of becoming advertisements ourselves...
...cell phone and, before that, the walkie-talkie, as well as one of the world's first semiconductors. By the early 2000s, it had also produced the best-selling mobile phone of all time, the StarTAC, the world's first clamshell. It surpassed that feat with the ultra-sleek Razr, introduced in 2004. The Razr transformed the mobile market, and more than 100 million units were sold in its four-year run. It was the iPhone of its time. (See the top iPhone applications...
Today the iPhone is the iPhone of its time, a sleek machine with the ability to handle the Web, e-mail and photos and run a jillion apps - features that Motorola mostly failed to develop in following up on Razr's achievements. "Razr's success hid some fundamental shortcomings in how the business was being run," Jha says. Meanwhile, he adds, "the Chinese and Koreans were coming in and innovating faster than we were...
Later this year, a marketing manager will sit down for his first day of work at HomeAway, a company that helps people rent their vacation homes online. In the firm's sleek Austin, Texas, headquarters, a glass-wrapped building decorated with travel souvenirs, the marketer will flip on his computer and do his job - a job no one has done before. This, you see, will be a brand-new job, one of the most coveted commodities of economic recovery...
...vessel is the Navy's largest surface combatant, and Graf was the first - and is so far the only - woman to command this class of ship, with its 400-member crew. Driving a boxy cruiser requires ship-handling skills more deft than those needed to skipper a sleek destroyer or a frigate. But commanding the crew proved to be a far greater challenge for her. (See TIME's special report on the state of the American woman...