Word: slenderness
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...that future shadow." Last week, however, an entire figure-a golfer -was pictured; and an entire shadow- the same golfer, apparently afflicted with overall elephantiasis-pointed the appalling moral.* Meanwhile, in England, precisely the same technique was being employed in the advertising of Kensitas cigarets. Here was pictured a slender and attractive girl, casting the shadow of a not only multichinned but also more than amply-bosomed matron. Like Lucky copy, Kensitas copy used the "avoid that future shadow' slogan. No plagiarism was involved, however, as Kensitas is made by J. Wix & Son. Ltd.. an American Tobacco...
...Nanking ("Southern Capital"), where the Nationalist Government which purports to rule all China is established (TIME, Oct. 29, 1928), slender, shrill President Chiang Kai-shek insisted that Peking's real name is the one he gave it two years ago, "Peiping," which means "Northern Peace...
...income from tips at Christmas and in June, but it is doubtful if this would raise the average wage more than a cent or two. Again, it might be pointed out that women in New Haven shops and factories often earn less than this, but this is a very slender apology for the university's policy...
...Irish mother. He went to Queen's College, Oxford, thence to London where he became organist in St. James's Church in Piccadilly. It was as an organist that he came to the U. S. in 1905, 23 then and looking much as he does now-slender, pale-blue-eyed, seraphically blond. He played for three years at St. Bartholomew's Church, Manhattan, saved his money, returned to Europe. His ambition was, and always had been, to conduct. So he hired orchestras, got his experience that way. In Paris a group of Cincinnatians heard...
After quoting a Lucky Strike advertisement (with the name deleted) the Camel advertisement maintained that Luckies had fallen back on their toasting campaign only when the Federal Trade Commission ordered them to stop using "fake testimonials and specious argument that all can keep slender by smoking that brand of cigarettes." The Camel advertisement also objected to the inference that the cigaret industry used "rank tobaccos" with harmful irritants, saying, in effect, that while George Washington Hill could legitimately discuss the rank tobacco in Luckies and its improvement by toasting, he should not attribute such rankness to the industry...