Word: slickness
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...crevasse." Before the reader can say "Grüss Gott!" the three of them are belaying their way toward the summit, along with a tepid villain whom Rudi also rescues, for good measure. By the author of The White Tower and aimed at the schoolboy trade, this is a slick, readable fictionalized account of the 1865 conquest of the Matterhorn: half as high as Mt. Everest, and nearly half as interesting...
...part, Packard will get the advantages of the slick styling that has made Studebaker a pacesetter in postwar auto trends, will also get the benefits of Studebaker's strong dealer organization around the U.S. Packard, which has long had trouble getting dealers to take on its big cars in fringe markets, will start off by doubling up with Studebaker to sell Packards in 1,000 towns too small to support a full-time Packard agency. In turn, Studebaker will profit from Packard's solid engineering and its strong financial position...
Nordine's own shows are unsponsored, but he has no intention of making them slick enough to sell. Says he: "Television tries to show off too much. I just want to sit down with people and read poetry." On the practical side, he also wants to stay in Chicago and keep on reading commercials. Thanks to tape recording, he can get his slice of the big-money network shows that originate on the East and West coasts...
...crops and elements ("In Georgia and Virginia, the pecans are doing pretty well"); and too frequently to tireless Eddy Arnold, who will twang out a li'l song at the drop of a cornball. The chief trouble with the show, in fact, is that it is too city-slick; it needs more hay, less...
...Negro magazines are the same as in other slick magazines except that models are usually Negroes...