Word: slinkiest
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Dates: during 1950-1959
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...finger firmly on the public pulse. Corporation surveys showed that customers wanted shorter, easier-to-maneuver cars with less chrome and plenty of interior height so nobody mashed his hat. The result: Chrysler sales plummeted nearly 50% as the great U.S. car buyer turned to the longest, slinkiest cars he could find. Last week, taking no chances on 1955, Chrysler President Lester L. ("Tex") Colbert showed newsmen a 1955 line that is as long and low as anything on the road. The company, said Colbert, spent $250 million on the greatest design change in company history...
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