Word: sloganed
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Dates: during 1930-1939
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...Slogan-of-the-Week
...near Police Headquarters, held forth unmolested for five-and-a-half hours. Upon emerging, Leader Arcand wired thanks to the mayor for "courtesy extended," announced the formation of a new National Unity Party. A flaming torch will be the new party's emblem, "Canada for the Canadians" its slogan, the upraised arm its salute and "King, Country and Christianity" its program...
Think is the slogan of International Business Machines Corp., and last week I. B. M. representatives showed the commissioners a gadget which will make them think plenty. I. B. M. Radiotype Division General Manager Walter S. Lemmon rigged on the roof over the commissioner's hearing room a temporary aerial, demonstrated a typewriter on which the keys click in response to radio impulses, picked up a message typewritten through the air from a Georgetown laboratory. Engineer Lemmon told the commission that one television station wavelength assignment would be roomy enough for 1,125 radio-typewriter channels, asked that...
...Doctors have agreed that Philip Morris is less irritating to the throat." This sort of talk would presumably have made little impression in a world full of cigaret claims had not Philip Morris' smart advertising agent Milton Biow had a brain wave. He remembered an old Philip Morris slogan, "Call for Philip Morris," and hired a shrill-voiced dwarf named John Roventini to chant it on the radio...
...cost of an automobile and other perquisites furnished him. And with an advertising expenditure vastly smaller than its competitors Philip Morris has for five years had the fastest growth of them all. This, Milton Biow lays to the fact that Philip Morris has stuck to one theme and one slogan without switching from one idea to another every few months as do many others. At any rate Philip Morris spent only $908,497 for advertising (exclusive of radio talent) in 1937 as compared with $8,500,000 for Camel, $8,900,000 for Chesterfield, $5,600,000 for Luckies...