Word: sloganeer
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Dates: during 1950-1959
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...GLAD YOU CAN HELP was the United Fund's slogan this fall in South Bend, Ind., one of the cities worst hit by 1958's recession. Many were. Though Studebaker-Packard's work force had been cut 10%, men still on the job dug deeper, came up with exactly the same as last year's total: $67,000. In jittery Detroit, Ford's workers boosted their average contribution from $20.02 to $24.35. Northrop Aircraft's payrollers in Los Angeles raised their contribution to the local A.I.D. chest from $269,000 last year...
...tons to 5,350,000 tons, raised coal production from the Nationalist record of 62 million tons to 130 million tons. And this, according to Peking, is only prelude. Hailing 1958 as the year of "the great leap forward," the Chinese Reds took as their primary slogan: "Overtake Britain in production in 15 years." and after revising production targets ever upward, claimed that by the end of this year China would have produced 10.7 million tons of steel-double last year's figure. More breath-taking yet was their claim that production of edible grains would soar...
...known models with features that no other U.S. cars can match. The cars: 1901 Oldsmobiles, enjoying a jaunty revival in the era of the tail fin and the power brake. The cars are manufactured a scant five miles apart in Ft. Lauderdale, Fla. by American Air Products Corp. (whose slogan is "The Backward Look") and by Starts Manufacturing Co. They began producing the cars last year as specialty items and display models for auto dealers and stores. But the antique Oldses caught on so well with merchants, college boys and antique-car buffs that American Air has upped production...
There beside the whisper of the surf, Oopa, who was once a fried-potato vendor and then a carpenter, roared like a Paris Assemblyman. Under the slogan, "Tahiti for the Tahitians; Frenchmen into the sea!", Oopa's Democratic Rally of the Tahitian People swept last year's elections, and Oopa, 63, became Premier of Polynesia. Oopa accused the French of allowing the islands' copra-and-phosphate economy to stagnate in the face of a population explosion that has doubled the population (to 70,000) in 25 years. Hoping to win greater control over an economy dominated...
...about 50 or a hundred years from now and there should be preserved the Kinescopes for one week of all three networks, they will there find recorded in black and white or color evidence of decadence [and] escapism . . . If this state of affairs continues, we may alter an advertising slogan to read: 'Look Now, Pay Later...