Word: sloganeer
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Dates: during 1960-1969
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...show the backdrop of an ugly industrial town behind them. The film message is that there is room at the bottom for workers who still believe in the drab clichés of doctrinaire Communism. As the film's central figure, Jan Kačer plays a slogan-spouting, blockheaded factory worker -a model product of the Stalinist old regime. Representing the newer, more relaxed style of Communism are his cheeky blonde mistress (Jana Brejchová) and an impudent young cynic (Josef Abrhám), who refuses to echo Kačer's unquestioning beliefs. A puritanical bore...
...nation's biggest intercity passenger carrier, with a 102,181-mile route network covered by 5,422 buses, the Greyhound Corp. could presumably leave well enough alone with its slogan: "Leave the driving to us." But it hasn't. Over the past five years, Greyhound has reached off the highway to buy nine firms, set up a dozen more on its own. Among other things, it now leases locomotives and jetliners, runs tours, caters food, rents computers, writes insurance. And in Los Angeles last week, President Gerald H. Trautman promised that the company would continue "actively looking...
...That was a fine article [April 28] on Governor Tiemann of Nebraska, who has done many courageous things since taking office, with more yet to come. Nebraska's new slogan should be "TIEMANN, Nebraska's New Way to Spell Leadership...
...slogan "TIEMANN, Nebraska's New Way to Spell Governor," has been changed to "TIEMANN, a New Way to Spell Taxes...
...boldly into a field that has belonged almost exclusively to pawnbrokers and loan sharks, who charge 30% to 100% interest, the Milan-based Banca d'America e d'ltalia, a subsidiary of the U.S. Bank of America, set up a small-loan program late in 1965. Its slogan: "Anyone who works can have credit." The cost of that credit is only 6% discount a year. And where loan sharks demand heavy collateral, the bank, for its one-year loans of up to $1,600, asks only for proof that the borrower is on a regular payroll...