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Word: sloganeer (lookup in dictionary) (lookup stats)
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Usage:

...running a society. People, insists Marxism, can be made to work like soldiers-or saints-solely for the good of the state. The great debate, whatever comes of it, has demonstrated that this is simply not so; that given a chance, man does not want to live by slogan alone...

Author: /time Magazine | Title: Russia: Borrowing from the Capitalists | 2/12/1965 | See Source »

...American Tobacco Co.'s querulous George Washington Hill made his company famous with a classic slogan that urged women to "reach for a Lucky instead of a sweet." Whichever way they reach from now on, American Tobacco stands to benefit. Last week the nation's second largest cigarette maker (after R.J. Reynolds) moved to acquire Chicago's Consolidated Foods Corp. Consolidated is a vast (1964 sales: $634 million) packer, distributor and retailer of foods whose sweets range from Sara Lee bakery products to Union Sugar and Shasta beverages...

Author: /time Magazine | Title: Corporations: Passing the Sweets | 2/12/1965 | See Source »

...Mexican Divorce!" and is concerned almost exclusively with Harvard. ("So You Want to Get a Mexican Divorce!" is listed in Gent's "travel" department.) Alexander leads with the headline "If X is equal to Y--then why not?" then gets right down to business, seizing immediately on the famous slogan of our impulsive dean...

Author: By Jonathan Schell, | Title: The Real Harvard | 1/29/1965 | See Source »

...Avis has a great potential for expansion abroad," said I.T. & T. Chairman and President Harold S. Geneen, "where I.T. &T. has operations and marketing experience." There was some logic in that, but it had obviously at first escaped Avis Chairman Robert C. Townsend, who coined the "We Try Harder" slogan that has helped make No. 2 Avis a much stronger competitor for first-place Hertz. Said he: "At first, I wondered how a small company could be acquired by a large one without losing some of its spark. But now I'm enthusiastic. We'll try even harder...

Author: /time Magazine | Title: Corporations: Trying Even Harder | 1/22/1965 | See Source »

...attended Harvard for four years, that she will receive a Harvard diploma, that she has been active in Harvard undergraduate activities, that women may serve on Harvard's Board of Overseers. Shall we endorse and compound these evils? That is the true, sordid challenge posed by her slogan "All the Way with Faye...

Author: NO WRITER ATTRIBUTED | Title: Down With Faye | 1/18/1965 | See Source »

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