Word: sloganeered
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Dates: during 1990-1999
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...blacks have often failed to support institutions that are vital to the realization of their dreams. Perhaps most damaging is the tendency of many black officials, like former Washington Mayor Marion Barry and Chicago Congressman Gus Savage, to hide their failures in a cynical game of racial politics. Their slogan might be: Support me because I am black, whether or not I deliver. Until quite recently, the slogan worked...
...department store GUM would cost a U.S. firm (might it interest Wrigley's?) $400,000. The Moscow historical museum is available (possibly the spot for an IBM ad on random-access memory?) for $250,000. Lenin's marble mausoleum is respectfully excluded from the deal, but two slogan-bearing blimps (for a cold-storage company?) floating above it will go for $60,000 each. A few firms nibbled last week, but none bit. The lead time may turn out to be too short for signing contracts and getting big American ads up by May Day. Even so, painters and paperhangers...
...restaurant, of course. But during this May Day parade in Beijing, Chinese marchers can also plan to slip out for a hamburger and fries. McDonald's largest outlet, seating 700 people, opened last week in a busy shopping district just off Tiananmen Square. Someday it might consider a slogan like OVER 1 BILLION SOLD -- TODAY. For now, its managers probably assume that the Golden Arches are advertisement enough...
...strategy of the Labour effort was far plainer. Using the slogan "It's Time for Change," the party played its trump card -- the recession -- to good advantage. Labourites attacked the Tories for insufficient school funding, delays in the care offered by the National Health Service, and high unemployment. Though Kinnock displays a sharp tongue in House of Commons debates, he has a penchant for obscure verbal meanderings when campaigning; a platoon of media advisers and spin doctors limited Kinnock's appearances and oversaw his every move...
...services has found so much resonance in the current campaign. But the Brown plan is not well thought out. It would raise taxes on the working poor, cut taxes on the wealthy and further swell the budget deficit. It is more simpleminded than simple, less a plan than a slogan...