Word: sloganeered
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...Stereotypes always linger behind the curve of change. Visitors to the state that is known for polygamy and tough liquor laws may be surprised to find that it produces a beer called Polygamy Porter (advertising slogan: "Why just have one!"). Salt Lake has a thriving bar and club scene. The state's liquor laws are gradually easing up; since last August it has been legal for the first time to advertise liquor. According to Governor Leavitt, there will be 1,305 places to buy a drink "within the confines of the Olympic area"-twice as many places...
...duty to pay more than its workers voluntarily agree to accept. The fact that some workers face difficult economic conditions is unfortunate, but whether society has an obligation to change those conditions is a question that political philosophers have debated for generations—and one that no slogan (no matter how loudly shouted) or occupation of private property (no matter how illegal) can resolve...
...China's savvy bid contrasts sharply with its failed 1993 effort. Back then police rounded up mentally handicapped people who might have wandered into sight of an IOC motorcade and beat one to death. The government enmeshed its bid with an empty political slogan: "A More Open China Awaits the 2000 Games." Nothing like that this time. Beijing emphasizes the country's rich history and the $12 billion the city will spend on environmental protection. Its current slogan, "New Beijing, Great Olympics," deliberately focuses on the city, not the country's policies...
...trades who helped create Tony the Tiger, Kellogg's venerable Frosted Flakes pitchman; of heart failure; in Los Angeles. Tennant worked for 20 years at Chicago's Leo Burnett agency, serving as copywriter, artist, TV-commercial director, jingle writer and creative director. Among his creations: the catchy Pillsbury slogan "Nothin' says lovin' like somethin' from the oven...
...large measure, that's because his elite military status has given him something he didn't find in school or on the streets back home--that fierce pride in self, unit and mission that accrues when you are volunteering your life to be, as the recruiting slogan would have it, all that...