Word: sloganeered
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Cheerfully parodying an old Bell System slogan as he led 200,000 telephone workers to the picket lines two weeks ago, Communications Workers of America Boss Joseph A. Beirne allowed that "the voice with a smile will be gone for a while." And so it was-at least among the grim-faced installers, operators, linemen, repairmen and clerks out on the streets last week...
...writings of Mohandas Gandhi, whose mystic faith in nonviolent protest became King's lodestar. "From my background," he said, "I gained my regulating Christian ideals. From Gandhi I learned my operational technique." Indeed, Gandhi's word for his doctrine, satyagraha, becomes in translation King's slogan, "soul force...
Last Tuesday the Cleveland Press car ried on its masthead the slogan: "Ohio's largest daily newspaper."On Wednesday it read instead: Ohio's largest evening newspaper. "In the slight shift of words lay a significant story. For the first time in nine years, the circulation of the morning Cleveland Plain Dealer had surpassed that of the afternoon Press...
...capital terms, much of Europe is an underdeveloped area. The Continent lacks many of the broad-based financial institutions that, in the U.S., have transformed "people's capitalism" from a flag-waving slogan into a reality that works. The bourses exist in an aroma of gossip, cater primarily to a thin group of the elite. In France, most brokers do not even advertise-and the first one who does so aggressively may get on to quite a good thing. Still fearful of invasion and deflation, peasants tend to distrust securities, put their money in the mattress and their faith...
...weeks, the slogan had been "Nixon's the One." After Rockefeller's unex pected withdrawal, it might well have been "Nixon's the Only One." Few challenged the happy reaction of one Nixon volunteer in Wisconsin when she heard the news...