Word: sloganeered
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...Freedom," she shouts, and there is an echoing chorus. "Freedom and Development," she continues. The audience returns the slogan. "Freedom and Eat Eggs," she shouts, and again the chorus, even though it has been believed among people for generations that eating eggs brought sterility to women and disease to children...
...India with metronomic regularity. This month the population soared over the 500-million mark, prompting Prime Minister Indira Gandhi to complain that her task is a lot like "building a house on land that is constantly flooded." Having just completed a "family-planning fortnight" to sell anew the slogan that "A small family is a happy one," the government-which has been endorsing birth control for 36 years-is still looking for ways to make this revolutionary idea catch fire across the land...
Many Indian women think it is their duty to bear male heirs in order to please their husbands-and are thus puzzled by the slogan. Poor outcastes think of every new baby not as another mouth to feed but as a potential breadwinner for the family. Moslem mullahs (religious teachers) will not urge their believers to practice birth control for fear that the Hindus will go on proliferating and widen their population and political advantage...
...slogan ringing through Bangkok's National Stadium last week proclaimed "The Spirit of Brotherhood" as 2,300 athletes from 18 nations met for the fifth Asian Games. Spirit there was. But brotherhood? Oh, brother...
Barbara certainly did, but her special checking account registered near zero. To the rescue came her room mates, Mimi Feldt and Vivian Franco. Their solution: a party with a slogan: "Send Sobo to Spain!" By the hundreds, their dittoed orange invitations fluttered out over the District of Columbia: "The pleasure of your company is requested at a benefit party. Free beer and setups provided, plus band. Your contribution (of $1) will further the cause of international relations...