Word: sloganeered
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...Senate career. His biographical movie never mentioned that he worked with Michael Dukakis. Gillespie went in and out of the conversation between television interviews, his underlined copy of Kerry's speech in his hand. "He just stole the 'Help is on the way' line," he said, referring to a slogan Dick Cheney used during the 2000 G.O.P. Convention. "I mean, they just stole it!" Near Gillespie, three dozen staff members tapped away on their computers, truth-squading Kerry's claims amid enlarged photographs of the Massachusetts Senator in a goofy space suit he had been photographed in during a visit...
...Petersburg and an expert on Nazism, this kind of racism is seeping into society at large. Polls back this assertion up. In a survey by the All-Russian Center for Public Opinion Studies (VTSIOM) published last month, 61% of those polled approved of the "Russia for Russians" slogan, almost twice the 31% level recorded in 1998. According to a March study by the Moscow-based Ekspertiza Foundation, an independent think tank, 60% of those surveyed wanted to limit the presence of people from the Caucasus (Chechens, Dagestanis, Azeris...
...hurry, but one seemingly in control of his destiny. He has set the agenda and nudged conservative P.M. John Howard out of his comfort zone; surprisingly, Latham, 43, has regularly managed to trump the crafty incumbent in basic politics. With scant policy detail, Latham's positive slogan of a "new politics" is reaching voters. Al-though lampooned by his opponents, Latham is best known for his views about reading to children to improve literacy and banning television junk-food advertising to counter childhood obesity. For many voters, especially suburban mums, his concerns are similar to their own: a parent...
Embedded in the travel logs are occasional nuggets of brilliant political analysis. His discussion of Al Gore's 2000 "the people vs. the powerful" campaign slogan, for example, combines smart analysis and a haymaker: "The problem with the slogan was that it didn't give Al the full benefit of our record of economic and social progress or put into sharp relief Bush's explicit commitment to undo that progress. Also, the populist edge sounded to some swing voters as if Al, too, might change the economic direction of the country...
...Vegas knows all about balancing naughty and nice. In the '90s it tried to become a cleaned-up destination for families. But last year it decided to embrace its old-time illicit allure--and the free-spending adults that attracts--with an ad campaign touting the slogan "What happens here stays here." The city's rebirth as a racy entertainment locale couldn't have been better timed. "CSI really helped Las Vegas get on the map as an attractive town," says Las Vegas journalist Lonn Friend. "It's photographed in a really erotic way. The underlying ethos of this town...