Word: sloganeering
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...that hopelessness has overtaken society," says Maziar Aghazadeh, a spectacled activist in the reformist Iran Youth Party, now in charge of campaign advertising for the United Reformists Coalition. "Our responsibility is to get the youth of this country interested in politics again," he adds between phone calls. "Our election slogan is 'Join our path, dear, because this common pain won't be healed separately.' And what we tell young people is that we have no choice but to participate. If we don't despair, eventually, not in these majles elections, but eventually, we will win, because our numbers...
What could be more French than sex? More sex, as it turns out - especially if you happen to be a woman. Nearly 40 years after France's May 1968 revolution spawned the slogan "pleasure without obstruction," a new study finds that the French of both genders are engaging in more varied and frequent sex than ever before - and both earlier and later into life. Yet perhaps the most significant finding in the report is that French women have been playing serious sexual catch-up with their male counterparts since the last national sex survey...
...less attention than the breakup. Every candidate for a party's third straight term in the White House needs a moment to define himself away from his two-term predecessor. Bush's father waited until the G.O.P. convention to break with Reagan, rolling out his controversial "kinder, gentler" slogan. Gore simply kept Clinton at arm's length from early in his quest, hoping he'd take the hint. Both of those aspiring successors were dealing with incumbents whose numbers were still relatively healthy - Bush's, by contrast, are stuck in the low thirties and not likely to go anywhere with...
...told Nader my outline for a campaign plan that would fix his image. My idea: apologize like crazy. I suggested that he adopt the slogan "My bad!" and produce campaign buttons with his head on Urkel's body, saying DID I DO THAT? Nader would come out onstage to Britney Spears' Oops! ... I Did It Again and maybe do one of those supershort apology trips to rehab, blaming his involvement in the 2000 election on Quaaludes or yerba mate or whatever drug someone like Ralph Nader might take. If the subtext of John McCain's and Hillary Clinton's campaigns...
...government service; others spoil on the vine. At the same time, the value that voters place on résumé is constantly shifting. James A. Baker III is an authority on this. In 1980, he managed the campaign of his well-credentialed friend George H.W. Bush, under the slogan "A President we won't have to train." But the public mood was sour on Washington, and victory went to an outsider, Ronald Reagan, who had never served in Washington. Eight years later, the mood was stay the course, and Bush's experience as Vice President was his ticket...