Word: sloganeers
(lookup in dictionary)
(lookup stats)
Dates: during 1920-1929
Sort By: most recent first
(reverse)
...Forhan Co. does not monger its dentifrice as a cureall. Its conservative advertisements typically declare: "If used regularly and in time, Forhan's checks or prevents pyorrhea. ... If you already have pyorrhea see your dentist for treatment and start using Forhan's." But always the fear-slogan is repeated: "Pyorrhea steals upon you like a thief in the night. . . . Pyorrhea seizes four out of five...
Obviously one method is by an appeal to fear. The wary consumer may be convinced that some dread disease will steal upon him if he does not use a certain dentifrice. Most conspicuous in this field of advertising is the Forhan's slogan: "Pyorrhea seizes four out of five...
...What leading dentifrice maker uses the slogan about "Four out of Five...
...custom of a monthly magazine called The Mailbag (monthly; published in Cleveland; slogan, "All about direct-mail-advertising") to comment upon or reproduce advertisements which, in the Mailbag's judgement, have emitted a definite sparkle in the thick welter of advertisements-blatant and humble, proud and straining, prosaic and hysterico-lyrical-that fill the public prints. Lately, the Mailbag found a gem. It was in the American Mercury and it advertised that melange of outgrown modes and manners, The Mauve Decade by Thomas Beer (TIME, July 5, BOOKS), not only in the curlicued typefaces of 30 years...
Many a Spaniard was vexed at Dictator Primo's exalted connivance at providing Abd-el-Krim with opulent support for life on a balmy isle 45 miles long, 32 wide and only 380 miles off the coast of Madagascar. At Madrid the slogan, "Hamstring Abd-el-Krim!" has long attained a popularity rivaling the no-longer-touted, "Hang the Kaiser...