Word: sloganeers
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...Russians have not been happy with such a prospect up to now. Anything positive Yeltsin might have said to Christopher was more likely in response to a go-slow signal coming from NATO defense ministers when they met last month in Travemunde, Germany. Under the ambiguous slogan "Partnership for Peace," the military chiefs made it clear that East European states would not be joining the alliance any time soon. They would be offered military cooperation agreements, but not full membership in NATO -- which today includes 16 states -- until some vague point in the future. It is only membership that brings...
...think that it all began with Charles Lewis Tiffany, who became famous in the 1850s by peddling Marie Antoinette's jewelry. (You can imagine the advertising slogan: "Her head went to the guillotine, but her diamonds are forever...
Some may say that I have shirked a moral responsibility and contributed to the perpetuation of vices ("parties...sex...beer," as the slogan goes). Some may say that I have betrayed my sex by working for a male-oriented magazine. I say that's all ridiculous. I do have to admit that it has been exciting to work on a project that's raised such controversy...
...most important thing we earn is your trust." That Prudential Securities advertising slogan rang a bit hollow last week after the company agreed to pay the largest penalty ever levied against a brokerage for defrauding small investors. Prudential said it would repay at least $330 million to customers across the U.S. who lost money on the company's limited partnerships in the 1980s. The firm will pay another $41 million in fines. Even those hefty sums might be little more than a down payment: in settling with the Securities and Exchange Commission, Prudential said it will fully compensate all investors...
There is no doubt that commercialism has reached its high tide, and organized religion its low ebb, when the faithful shill for the Prince of Peace, slogan courtesy of the "King of Beers." Perhaps the clever Budweiser motif can continue. Maybe we'll soon see bumper stickers emblazoned with the logo, "Jesus: Proud to be Your Bud!" It may be crass, but it will sure be an attention-grabber...