Word: sloganeers
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...closing days of the 1992 presidential campaign, President George H.W. Bush took to waving a bumper sticker with the slogan ANNOY THE MEDIA/RE-ELECT BUSH. Four years later, Senator Bob Dole asked voters to "rise up" against media that were trying to "steal this election." Complaining about the liberal media is a signature of losing Republican campaigns. It doesn't work because whining doesn't look presidential and because annoying the media tends to be pretty low on voters' to-do lists...
...slogan you never hear at the Olympics is that with dreams come responsibilities. Offering an Olympic blessing to Adolf Hitler's Berlin in 1936 is a curse the International Olympic Committee has yet to shake off. And in the global neighborhood, any city's treatment of its local problems is suddenly a matter of everyone's concern. So evicting roughly 3 million of the capital's residents, as Beijing has done, while spending perhaps $200 billion on reconstructing the city (more than 300 times as much as it spent on rural health care for the entire nation in 2006) raises...
...where elections will be held early next month. Many Mexicans suspect that the P.R.I. may lose the gubernatorial race--or win only by tampering with the results. In the present climate of unease, either outcome could prove incendiary. Small wonder that some P.R.I. officials are now reciting a gloomy slogan: ''We may win Chihuahua but still lose the country...
...Pride Movement, a gay rights organization. "I don't want to be a pawn in someone's reelection campaign." In response to actions by the state tourism board, Wilson's group has decided to raise the $5,000 necessary to pay the advertising fee, and has adopted the slogan "South Carolina WILL...
...cheesy slogan: "all you have to do is dance to save the world." But Club4Climate's silly-sounding premise--that partygoers can groove their way to a greener planet--is based on real science. The environmental group, founded by British real estate mogul Andrew Charalambous, is set to open what is being touted as the world's first eco-club on July 10 in London. And as the dancers get pumped up, Club Surya will get powered up. Literally. The dance floor is designed to harness the energy of the people stomping on it based on a principle called piezoelectricity...