Word: sloganize
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Dates: during 1960-1969
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Humphrey has gone to great lengths to explain exactly what he means by the happiness slogan-slightly dressed up as "the spirit of public happiness"-and maintained that the phrase had been written by a bona fide founding father, no less. Though the Library of Congress has not been able to trace the quote, a Humphrey aide said that he thought John Adams had put the words in a letter to Thomas Jefferson. His source: Gene McCarthy, who once used the phrase in his own speeches...
...which, extolling the return of peace through victory, appears as the centerfold in the first issue. Unlike most such offerings, it is not calculated to titillate. All that the poster shows nude is a hand, and all that the hand is doing is pointing, thumb up, to the slogan "Victory...
Pablum & Tranquilizers. Bobby rapidly developed his own style, blending hard proposals, double-edged wit and a tough platform manner. The Johnson dropout deprived him of his prime target, but Hubert Humphrey soon provided another. Kennedy seized on H.H.H.'s "politics of joy" slogan to offer his own contrast: "If you want to be filled with Pablum and tranquilizers," he said in Detroit's John F. Kennedy Square last week, "then you should vote for some other candidate." Again: "Let's not have tired answers. If you see a small black child starving to death in the Mississippi Delta...
...students deliberately revived battle cries of historic French revolutionists. "A has les ordonnances [Down with decrees]," proclaimed posters on the Sorbonne's two main doors. The message gibed at the De Gaulle government's minor resort to government by decree last year, but the phrase echoed the slogan of the insurrection that toppled King Charles X from the French throne in 1830, after he issued four suppressive decrees. Taking the name from the general assembly that led to the French Revolution of 1789, students summoned an "estates general" of students and professors to meet in Paris this week...
...older brother Louis, 43, became the Democratic congressional nominee in Cleveland's 21st District by topping a 14-man field, with 28,680 votes to his nearest rival's 15,110. Lou Stokes, who will face Negro Republican Charles P. Lucas in the fall, adopted the campaign slogan: "Another Stokes for the Same Folks...